Armanino LLP
•
12th September 2019
Lead to Cash: What It Is, Why It’s Important – and How It Can Help Improve Your Cash Flow
Sales are the key driver of any business, and your lead-to-cash solution is a vital catalyst of your sales success. Yet, many organizations have lead-to-cash processes that are muddled and manual, with different teams working out of different systems, poor visibility into revenue forecasting, and missed opportunities to get a holistic view of pricing, discount and contract data.